Find your way around the Cattle Industry Convention and National Cattlemen's Beef Association Tradeshow, Feb. 4-7 in Nashville, Tenn., by downloading its smartphone app.
Available for the iPhone, Android and BlackBerry, the Cattle Industry Convention & NCBA Tradeshow App will give its users access to everything the largest cattle convention has to offer during the show, NCBA says.
The CIC&NCBA mobile app includes a complete list of the show's exhibitors, sessions and speakers, including a map with which to navigate the show. In addition, marketing materials in a pdf format will be available from sponsors, along with text alerts and helpful tips about using the app. The app also allows users to search for activities and things to do in Nashville.
The NCBA app will allow attendees to plan in advance by selecting meetings, events and booth visits to place on their personalized calendars. It will also provide trade show contacts and exhibitor descriptions, in addition to profiles of meeting activities and a place for users to take notes.
The app was developed by BEEF magazine and is sponsored by Zoetis, with additional support provided by AgriLabs.
Social media will also be incorporated into the app to connect attendees using #BEEFMEET. To find out additional information about the show, users can connect with the NCBA by following the organization on Facebook and on Twitter with @BeefUSA.
The free application can be downloaded by searching "CIC&NCBA" in the Apple Store, Android Market and BlackBerry's App World.
The Cattle Industry Convention is the oldest and largest convention for the cattle business. The 2014 convention will be the 116th annual convention, and more than 7,000 people involved in the cattle industry are expected to attend the event.